Industries
Whoever you send to, they read the bottom.
There is no industry setting in this product, and there should not be. The same ten designs and the same banner do different work depending on what you are asking for, so here is what that looks like in eight lines of work.
Estate agents
You are the product as much as the property is. A face under your name on every viewing confirmation does more than a logo, and the banner can carry this week's listing.
- Photo, logo and phone in one card
- Swap the banner as stock changes, without re-pasting
Recruiters
Hundreds of first emails to people who have never heard of you. A signature that looks like a person rather than a mail merge is the cheapest credibility you can buy.
- Your LinkedIn and calendar among the five icons
- See which links candidates actually follow
Agencies and studios
Your email is a sample of your work whether you meant it to be or not. Ten designs, your palette, and a banner that can show the thing you just shipped.
- Brand colours across the whole design
- Per-field type control where the design allows it
Consultants and coaches
One person, no marketing department. The call to action under the card is the booking link you would otherwise have to remember to paste.
- A calendar icon among the ten networks
- One clear ask under every email you send
Law, accountancy and finance
Conservative inboxes and cautious clients. Every signature is plain table markup with no script and no tracking pixel, and reads correctly in Outlook because the first frame is the finished picture.
- No open tracking, ever
- Link tracking you can switch off entirely
Trades and local services
Most of your email is read on a phone. The card is 320px wide, which is the floor of every handset still in use, so it never forces the message to shrink around it.
- Install guides for phone mail apps, including what they cannot do
- A photo of you, not a stock image
Education and non-profits
Term dates, appeals and open days all have a window. A campaign has a start and an end, so the banner changes itself when the window closes.
- Scheduled start and end dates
- Priority when two campaigns overlap
Software and SaaS
Release notes, launches and webinars, all announced from the inboxes your team already writes from, and all measurable.
- Banner loads, clicks and click-through rate per campaign
- A world map of where clicks came from